More on Process vs. Innovation

Process is an embedded reaction to prior stupidity. Many-to-Many:

Six or seven years ago, ATT asked me to spend some time helping them figure out their web hosting offerings, and after some preliminary work, it became clear that there would be no mainstream hosting business, because the cost to the customer would be too high to be competitive. This was not because ATT was buying expensive hardware; it was because their minimum hosting processes imagined layers and layers of dev, stage, and live servers, and a complex array of user management interfaces. When ATT asked how the existing hosting companies could provide their services so cheaply, I said that the competition was simply offering shell access, and that people could FTP anything they liked to the server or telnet in and write stuff directly on a live box.

ATT was aghast, of course, at such laxity, but in fact, it was this kind of simple, process-lite attitude that helped the net spread generally, and it was ATT’s "Quality of Service" attitude that marginalized them.

Glad we don’t have that problem here…

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